household

According to FirstInsight, quality is becoming more important than cost in the household product industry. While Baby Boomers were reported as focusing more on cost-efficient products, the generations to follow are concerned with the quality of the household product that they were purchasing. Instead of focusing on store discounts or undercutting a competitor’s price, household product providers need to find a way to communicate their products' quality to their consumers. Fortunately, consumers report that a clean and quality label is often associated with clean and quality contents.

Tango’s relevance to the household market

Excellent companies don’t compromise on the quality of their product, so they shouldn’t compromise on the quality of their product’s label. The quality of the product’s label is important for expressing the quality of the content inside. Tango takes deep care to ensure that all shrink sleeves are of the highest quality, and remain that way during all delivery and shelf life. Since quality is the most important aspect for household product consumers, Tango believes strongly in producing the best possible labels with the highest quality plastic. This is a huge selling point from Tango to all household product producers. 

Full-body sleeves offer a unique look, especially when placed on household products, which haven’t utilized full body sleeves as much as other markets. A full-body sleeve on a bottle of hand soap, dish soap, detergent, or other cleaning supplies differentiates your product and gives it an eye-catching shelf presence. It also allows you to communicate more information than other types of labels, which can help you convince potential buyers that your product is superior to competitors’ versions.

Tango also offers tamper evident sealing for any product. Tamper evidence can be integrated with full-body labels or can be as simple as a neck band that wraps around the neck and cap of a product and ensures that it remains closed until it reaches the consumers. If the plastic has been tampered with or is missing, the consumer can quickly recognize that that product is no longer pure. These types of seals may also be helpful as a safety feature to keep hazardous chemicals from leaking while unused containers are in storage.