Personal Care


 
Innovative personal care packaging
 
personal2.png

With so many different options for consumers in this market, innovative packaging elements can set a personal care product apart from the sea of competitors. When shopping for personal care products, consumers are focused on themselves. They want products that will add value and ease to their lives, helping them look or feel better without unnecessary fuss. Since packaging impacts how users interact with a product, it is particularly critical in this industry.

 

Tango’s relevance to the personal care market


 

Convenient products often come in odd shapes and sizes. Luckily, shrink sleeves are flexible enough to adapt to ANY size or shape. With heat application, the shrink sleeve will snugly fit even the oddest of containers, allowing for companies to experiment with different product packaging in order to create the most convenient package for their consumers. This applies to innovation and customization as well. Companies are no longer limited in their exploration and invention for more innovative and convenient products simply due to the constraints of traditional labels.

From a sustainability perspective, Tango offers a variety of plastic options, including many of which are recyclable or biodegradable. When working with Tango, you can pick the plastic that will best fit your company’s brand goals. No matter what type of plastic you chose, shrink sleeves are a more eco-friendly option for product labeling because they are applied via heat, rather than with adhesive glues that can contaminate a container and make it difficult or even impossible to recycle. When a product is used up, shrink sleeve labels can be easily separated from the container for effective recycling. 


Tango_Sustainability.png

Learn about Tango’s commitment to promoting and maintaining sustainability practices.

 

2023 Personal Care Trends

Convenience: Functional packaging helps the consumer save time and reduce mess. Convenient dispensing, easy opening, and resealable caps are desirable features in the personal care market.

Customization: "Self-care" has never been a more prominent buzzword than in 2021. The personal care industry is moving rapidly toward customizable products suited to individuals' specific needs.

Sustainability: All-natural. Paraben-free. Vegan. Over the past decade, consumers have demanded personal care products that are more natural. The packaging of these natural products is beginning to reflect the holistic approach of the contents inside.